Why we love it!
- 94% saw dramatic length & volume**
- 90% saw base-to-tip curl**
- 94% saw visible lift* 100% saw long-wearing results**
- 100% saw long-wearing results**
**Results observed in a consumer panel survey
Who else loves it!
Shortlisted - Cosmetic Launch Of The Year, Beauty Magazine Beauty Awards, 2011
Best Mascara, The Beauty Shortlist, 2012
Best Newcomer - Shortlisted, Shout Beauty Awards, 2012
Ultimate 20 Must-Haves You Can't Live Without: Best Mascara, Debenhams, 2012
Best everyday Mascara, Woman and Home, 2012
Lash Lifter, Glamour Power List, 2012
Best Mascara, Skin Deep Beauty Blog, 2012
Best New Makeup Product - Eyes or Lips - Prestige, CEW Beauty Awards, 2013
How to apply
Position wand horizontally & wiggle brush from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.
8.5 g Net wt. 0.3 oz.
Want a big, doe-eyed look? Fan corner lashes outward with the custom-domed tip. The precision bristles make it easy!view ingredients